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21st Century Leadership For Health Care Organizations

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...care trends: "Consumerism, Cyberhealth, and Co-Opetition" (p. 3). He based his conclusions on the many different movements in health care, such as people becoming more active in the status of their healthluding diet, exercise, stress management and taking more responsibility for their own heath issues (Ciole, 1999). There are new attitudes sweeping health care as we know it (Ciole, 1999). The Internet is certainly one of the catalysts for this new awareness among consumers (Ciole, 1999). They can research anything and they are no longer willing to just take the health care provider's word for it. Furthermore, both consumers and health care providers are tired of huge health maintenance organizations dictating what the providers can and can not do (Ciole, 1999). Competitors are finding ways to work together in more collaborative ways, a process and approach that is referred to as co-opetition (Ciole,...

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