3m Case Study
Approx. Words: 900 - Pages: 4 Add to cart Price $43.80
...employees, selling goods in 200 countries, from a range of 60,000 products based on about 100 core technologies. The success of the company in the past had been based on innovations; the development of new technologies and the finding of application for the technology, this had been the case ever since Francis Okie developed the waterproof sandpaper. The development of an idea did not always need an immediately large scale commercially viable application as the company had learned over the years that new technologies would often be adapted to uses the originator never considered. In addition to this there was also the realisation that small niche markets could also be very profitable.
The culture was built on individual innovations and the need to communicate and transfer knowledge, as the company had increased and management were unable to keep control new strategies...
Add to cart Price $43.80