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American Pop Culture In Asia

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...(Huey 89). The media promotes it; sociologists study it; college professors lecture about it... But what exactly is it American pop culture? As writer John Huey noted, "It largely forms the rest of the world's view of what America is" (89). Like a huge billboard of self-promotion, the contents American pop culture represents everything that America stands for (at least according to its own definition). It is suggested that a student of consider that pop culture is a reflection of values which have been influenced both by tradition and by the ever-changing times in which we live (Huey 89). Marketing research consultant Clancy Schulman has even gone so far as to label American pop culture neotraditionalism, a modern synthesis of conventional values America has always held dear stability, home and family (Huey 89). For the more cynical, American pop culture is measured in terms of dollars, as its second leading export (Huey 89). ...

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